Dacta signs Tolo

Firm inks exclusive distribution rights for the brand.
Author:
Publish date:
11_mypictr_277x277.jpg

The new partnership sees Dacta take on the rights for the UK and Ireland.

Dacta will also cover the educational portfolio for Tolo Education globally, but for retail it sits within UK and Ireland.

Graham Farrow, director of Dacta, said: “We are delighted with our new partnership with Tolo Toys. We have been successful in growing the Tolo brand in the educational market globally and can’t wait to offer the award winning products into the retail channel.

"We believe that the exciting new products which are designed with maximum safely, durability and play value in mind will enhance children’s creative imaginations and stimulate physical skills.

"We look forward to working in partnership with TOLO to develop this exciting new range of high quality toys. We plan to reveal the new products at the ToyMaster Show in Harrogate.”

Related

Featured Jobs

Copyrights Group

Marketing Manager

The Copyrights Group is one of the licensing arms within The Vivendi Group. Acquired by Vivendi in 2016 Copyrights manages the licensing for a portfolio of properties to include Paddington Bear. Some of the other companies within the Vivendi Group include Universal Music Group, and their licensing arm Bravado, Gameloft and Studiocanal to name a few.