COUNTER INSURGENT: Taking the rise - ToyNews

COUNTER INSURGENT: Taking the rise

Our man on the retail frontline tackles the thorny issue of price rises and margins.
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The past month has seen a debate about having the opportunity to get margins up. As this is dodgy ground I don’t bring it up, but salesmen do when trying to sell high margin, no volume ranges.

Everyone seems to think this involves putting prices up, but aren’t we retailers too late?

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