Two of Britain’s enduring cultural icons – The Beatles and Corgi Toys – are joining forces with a new range of collectable die-cast models.
Apple Corps has announced a licence with Corgi International to produce a significant range of die-cast products for The Beatles and Yellow Submarine.
The original die-cast toys produced in the Sixties and re-issued in the Nineties are now incredibly rare and keenly sought by collectors. The new models will include new versions of the classic Yellow Submarine and the Magical Mystery Tour Bus as well as a Revolver taxi and an Abbey Road Routemaster bus.
Corgi International CEO Michael Cookson, said: "Corgi as a company has had a long association with the Beatles having produced the original Yellow Submarine die cast in the 1960’s and it was a priority for the company to re-initiate a program with Apple Corps/Suba Films for an innovative range of product, that people will once again enjoy purchasing.
“With the 40th Anniversary of Sgt Pepper in 2007, it was a perfect time for the deal to have been agreed, and we are truly excited to be partners again. We feel that we will have strong retail support for this line especially from specialty retail and we hope to showcase these products to an all new consumer audience.''