Click Distribution has been “bowled over” by the initial response to its Mister Maker Board Game, the firm’s first endeavor at manufacturing its own product.
The distributor reported that the hero product in its new partnership with the popular kid’s show has been met with positive and enthusiastic responses and expects the board game to do very well when it launches this September.
The board game is joined by a collection of Mister Maker Clay Buddies.
“The board game is the first Mister Maker product, and it’s a massive step for us because we have never made anything ourselves before,” said Click Distribution MD Mark Hillier (pictured with?Mister Maker).
“When we decided to go into licensing and produce our own products, we knew we had to wait for the perfect opportunity and the right sort of ideas to come along.
“Mister Maker is a fun programme and fits in to our concept for the board game and Clay Buddies perfectly.”
The Mister Maker licence also marks Click Distribution’s first foray into the pre-school sector.
“Pre-school is a new area for us and we are very excited to be entering this category with such a strong licence and range of products,” continued Hillier. “We have done it all ourselves and these are very exciting times for us.”
The Mister Maker Board Game challenges players to progress around the board by engaging with a range of arts and crafts tasks and will retail at £24.99.
“I think parents are looking for things to do with their kids now, rather than sit in front of the tablet,” explained Hillier. “It’s about doing stuff together and it’s a very simple game. It’s like a craft kit and a game in one.”
Meanwhile, Click Distribution’s Mister Maker Clay Buddies range will hit retailers in time for Easter, and will be available at four price points: 99p, £2.99, £5.99 and £14.99.