CAMPAIGN OF THE MONTH: Schleich play figures - ToyNews

CAMPAIGN OF THE MONTH: Schleich play figures

Schleich has launched a major new merchandise and point of sale programme for retailers to increase sales opportunities.
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As part of a time limited marketing initiative, Schleich is offering its new and existing retailers a shelving system which will be subsidised by the firm to varying degrees, dependent on the package taken.

The initiative is aimed at retailers which are committed to introducing the Schleich brand for the first time. However, retailers which are looking to extend their existing area in-store can also benefit.

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