CAMPAIGN OF THE MONTH: RC2's Take Along Thomas

One of the range's flagship products, Morgan's Mine Play-set is being backed with an integrated campaign.
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To coincide with the release of the Thomas the Tank Engine Great Discovery DVD movie in October, RC2 introduced the electronic Morgan's Mine Electronic Play-set as an extension to its popular Take Along Thomas range of extendable play-sets and collectable characters.

To read about the campaign, click here.



Take Along Thomas, RC2

Backed by a DVD release, RC2's Take Along Thomas, Morgan's Mine Play-set is one of the range's flagship products and is being backed with an integrated campaign including TV, PR and retail promotions...



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The Copyrights Group is one of the licensing arms within The Vivendi Group. Acquired by Vivendi in 2016 Copyrights manages the licensing for a portfolio of properties to include Paddington Bear. Some of the other companies within the Vivendi Group include Universal Music Group, and their licensing arm Bravado, Gameloft and Studiocanal to name a few.