Build-A-Bear unveils new Batman and Superman Bears

Build-A-Bear will also be launching a bear-sized Batmobile for fans.

Author:: Jade Burke
Publish date:: Feb 25, 2016

To celebrate the upcoming release of Batman v Superman: Dawn of Justice, Build-A-Bear has unveiled a brand new Superman and Batman Bear.

Currently the company only stocks a classic looking Batman costume for bears, but now stores across the UK, Ireland, US and Canada will boast the new bears.

Superman Bear dons a red cape and blue suit, complete with red rubber boots, while Batman Bear features the iconic black mask and cape, yellow bat belt and black rubber boots.

Plus, Build-A-Bear will also be launching a bear-sized Batmobile, so fans can give their Batman Bear a car to ride in.

Marketing

A Make-Your-Own Power Rangers Red Ranger Bear and a Make-Your-Own Power Rangers Pink Ranger Bear are launching in stores and online.

Marketing

Build-A-Bear’s plush comes equipped with a faux fur cape, a sound chip and a trading card game for fans.

Marketing

Build-A-Bear Workshop is also partnering with the Petfinder Foundation to help make happy homes for shelter pets.

Marketing

Charmander is available as part of an online set, featuring a Build-A-Bear Workshop exclusive Pokémon TCG card and sound chip.

Marketing

A series of videos will play during Curious George and Wild Kratts airings, promoting the brand benefits of Build-A-Bear.

Marketing

Available online and in stores, fans can get their hands on an Online Exclusive Groot Set, a Make-Your-Own Rocket Raccoon and five new Marvel’s Guardians of the Galaxy Mega Minis.