Johnson joins from Breyer, as a key part of the infrastructure Treasure Trove has put in place to support the company’s management of the Breyer brand.
Johnson will continue to provide support services to Breyer over the coming weeks, before starting full time at Treasure Trove from November 1st.
The new recruit will be concentrating on supporting Breyer customers and identifying and implementing marketing opportunities.
Johnson will be working closely with the firm’s customer service and administration departments to ensure business support levels are maintained.
The appointment helps provide the basis for building further the Breyer UK & Ireland business and brand.
Treasure Trove’s Kim Carter said: “We welcome William to the team at Treasure Trove and know that his three years experience with Breyer, equestrian knowledge, energy and enthusiasm will undoubtedly be a key asset.”