The firm has signed with Trilogy as part of what it says will be a major assault on the UK market with a number of new products such as The KMX, FlyBar,Flyjumpers and Kickaroo’s.
Trilogy will provide Atomic with full primary distribution and logistics requirements, including warehousing, UK distribution, refurbishment and returns.
Thomas O’Connell, Managing Director of Atomic Sports, commented: “The attraction of Trilogy was as much about their passion and commitment as it was about their ability to support an organisation with a base in both Ireland and the UK. Atomic Sports is a fast moving dynamic company and we needed a partner that understands what it means to work in this environment. Trilogy ticked all the boxes”
“Atomic Sports needed a partner that could not only service their logistics needs but that could support their head office with real-time remote access to stock and sales data," added Trology’s trading director Paul Oughton. “They have a clear and focussed strategy for their growth in the UK and Trilogy looks forward to supporting them in this next phase of their growth”