All Sheep shape for Nickelodeon

Aardman Animations’ much-vaunted new children’s brand Shaun the Sheep is continuing to make headway round the world following a far-reaching deal signed with Nickelodeon International.
Publish date:
Social count:

The deal comes hot on the heels of a raft of key broadcast and licensing agreements signed for the property, ensuring that Shaun will now be seen in a total of 72 territories worldwide.

Aardman International has now sold Shaun the Sheep to Nickelodeon Benelux, Spain, India, Australia and New Zealand. The series will launch in Benelux in April, Spain and India in May and Australia and New Zealand later in the year once it has broadcast on ABC and TVNZ.

The 40 x 7-minute stop-motion animated series commissioned by CBBC in the UK features the star of Oscar-winning Wallace and Gromit short A Close Shave. Making its debut in March, Shaun the Sheep is aimed primarily at children aged 4-10 years old.

Alix Wiseman, head of sales at Aardman International says: “We are thrilled that Nickelodeon has made such a commitment to Shaun the Sheep and that the new series will be seen by their viewers across the globe.”

“Shaun the Sheep is a perfect fit for Nickelodeon’s international channels, without saying a word he speaks volumes with a single look or glance,” noted Jules Borkent, vice president programming, Nickelodeon International. “The strong brand awareness, silly humour and great characters will really appeal to our audience.”



Shaun the Sheep is US bound

Bristol-based Aardman Animations has scored a major new deal for its Shaun the Sheep property, with the Disney Channel snapping it up for US broadcast.


Bear scoops sheep line

Golden Bear has acquired the master gift and toy  licence for Shaun The Sheep, Aardman's forthcoming new television series.

Featured Jobs

Vivid Job Logo 620 x 349

Digital Marketing Executive - Toys & Games

Vivid is Britain’s biggest toy company and the 20 largest in the world. With offices across the globe, they sell an amazing portfolio of toys and games to over 60 countries. Vivid is best known for its association with blockbuster brands and is very excited about future opportunities around the world.


UK Sales Agents

Liberty House Toys have been appointed as the exclusive UK distributor for the BiOBUDDi brand, and we are pleased to introduce this new unique, innovative and exciting range of 100% environmentally-friendly toy building blocks. We are seeking experienced sales agents with existing network in the toy retail market.

Gameplan Job Logo 620 x 349

Head of Product Development & Marketing

Our client is a privately owned French toy and games manufacturer which sells through distributors in forty countries. The company develops and sells innovative electronic interactive toys and games for the educational and gaming markets, and also takes suitable licenses. To progress its successful business development a Head of Product Development & Marketing is to to recruited.

HIT Entertainment Job Logo 620 x 349

Licensing Systems Administrator

The Contract System Coordinator is a newly created role to support the deal term entry process into Mattel’s new Contract Management System for its Licensing business. The role will support the Business Teams at the Deal & Amendment phase of the contracting process and act in conjunction with the System Administration team.