Posh Paws is celebrating an adventurous addition to its 2019 portfolio following its confirmation as the plush partner for Pirata and Capitano across all of EMEA, Australia and New Zealand.
It's the result of a new deal brokered by Licensing Link Europe Ltd.
The new animated preschool TV series currently airing on Channel 5’s Milkshake, and follows Pirata and her best friend Capitano as they embark on adventures sailing The Great Sea along with their faithful crew.
The Posh Paws product line will be available in Autumn 2019 including beautifully designed plush, exciting feature plush and baby and nursery products too.
Laura Bull Marketing Manager at Posh Paws International commented: “Pirata and Capitano will be a fun preschool range that will appeal to the already loyal fan based of the new show. The programme and its stunning CGI characters are colourful and cute and lend themselves perfectly to a premium plush collection.”
Laurence Papon, the Head of Licensing and Video of Millimages added “Selecting the right plush partner was essential for Pirata and Capitano. In Posh Paws we know that developing premium quality products that are true to the property’s characteristics will always be top priority. We are very excited to see the first products on shelf in 2019.”