Plants vs Zombies online toy store opens

PopCap Games launches website with Treehouse Brand Stores; exclusive toys on offer.
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An official Plants vs Zombies web store full of toys based on the hit game has just gone live.

Digital games publisher PopCap launched the website in conjunction with Treehouse Brand Stores. It contains plush toys, clothing and accessories including lunchboxes and mugs.

The store - over at www.pvzstore.com - also has US and European delivery options.

“We’re excited to give our fans access to exclusive Plants vs. Zombies merchandise that they can only find at PvZStore.com,” said Brennan Townley, director of brand licensing at PopCap Games. 

Plants vs Zombies is a million-selling iPhone game that has branched onto other consoles including DS and Xbox 360.

Read the full story on Licensing.biz.

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