LICENSING: Toys sector spotlight

Throughout January, ToyNews' sister site Licensing.biz will be focusing on the toy sector.
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Throughout January, Licensing.biz will be focusing on the toy sector.

Coverage will include a mix of company and brand profiles, analysis of the sector and plenty of opinion.

However, at its heart will be a comprehensive run down of all the major brands currently targeting the toy market - ranging from pre-school hits such as Roary the Racing Car, Fifi and the Flowertots and Thomas the Tank Engine, through to evergreen favourites including Postman Pat and Pokemon and tween favourites High School Musical and Hannah Montana.

Targeting a slightly older demographic we will look at more adult brands such as Top Gear.

To discuss editorial opportunities in the guide, please contact Samantha Loveday or Katie Roberts.

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