LICENSING: Toys sector spotlight

Throughout January, ToyNews' sister site will be focusing on the toy sector.
Publish date:

Throughout January, will be focusing on the toy sector.

Coverage will include a mix of company and brand profiles, analysis of the sector and plenty of opinion.

However, at its heart will be a comprehensive run down of all the major brands currently targeting the toy market - ranging from pre-school hits such as Roary the Racing Car, Fifi and the Flowertots and Thomas the Tank Engine, through to evergreen favourites including Postman Pat and Pokemon and tween favourites High School Musical and Hannah Montana.

Targeting a slightly older demographic we will look at more adult brands such as Top Gear.

To discuss editorial opportunities in the guide, please contact Samantha Loveday or Katie Roberts.



SECTOR GUIDE: Construction toys

The construction sector remains the fourth largest super-category in the toy market, ranging from high spec robotics to traditional wooden blocks. ToyNews stacks up the latest offerings



TCGs and stickers form a fast-moving, trend-driven sector. Following the recent boost the World Cup provided to the market, we caught up with some key players to find out more.


SECTOR GUIDE: Wooden toys

Wooden toys continue to sell well, even in challenging financial times. The sector tends to be a favourite with parents and other gift givers and offers a range of traditional, interactive and licensed products. ToyNews found out what's new within the sector.

Featured Jobs

Copyrights Group

Marketing Manager

The Copyrights Group is one of the licensing arms within The Vivendi Group. Acquired by Vivendi in 2016 Copyrights manages the licensing for a portfolio of properties to include Paddington Bear. Some of the other companies within the Vivendi Group include Universal Music Group, and their licensing arm Bravado, Gameloft and Studiocanal to name a few.