Lego named the world's biggest tyre maker

Earns a Guinness World Record for producing 318 million toy tyres per year.
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Lego has been awarded the Guinness World Records title for 'Largest tyre manufacturer per annum'.

Surpassing the efforts of international tyre makers like Goodyear and Michelin, Lego produces 870,000 tyres every day at it's headquarters in Billund, Denmark. That's 318 million per year.

The factory is kept running 24 hours a day, 365 days a year, because almost half of all Lego sets made include a wheel of some sort.

Emma Owen, PR and promotions manager at Lego UK said: “Being awarded the Guinness World Records title for ‘Largest tyre manufacture per annum’ is likely to be a surprise to many, but not to us and we are thrilled to take this record, 50 years after the invention of the Lego tyre.

“Naturally we have previously broken records for creating the tallest Lego towers, however with Lego, creativity holds no bounds and we have adopted this theory and looked outside the box with this latest world record challenge.”

Before the first Lego wheel was introduced in 1962, some sets included pre-moulded miniature cars.

The largest Lego wheel is 10.7 centimetres and is part of the Power Puller set, launched in 2000.

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