Inventor tackles STEAM toy market with Build Upons - ToyNews

Inventor tackles STEAM toy market with Build Upons

Alicia Gibb has taken to Kickstarter with her light up brick concept Build Upons.
Author:
Publish date:
00buildup.jpg

A toy inventor is talking the STEAM toy market with a new range of LEGO compatible, light up bricks.

Build Upons is a new collection of building blocks designed to light up the creations of aspiring engineers.

Designed by toy inventor, Alicia Gibb, the Build Upons system features three types of bricks: an LED brick, a power brick and a bridge brick.

Kids can light the LED bricks by connecting them to a Power Brick, allowing kids to design pathways with as many Bridge Bricks as they need.

“You don’t need to know electronics to use these bricks, you simply build, just like you’ve always done,” said Gibb. “Build Upons are a great gift idea for the kids in your life, including that kid that never grew up and will be ready in time for the holidays.”

Gibb’s Build Upons are currently seeking funding via Kickstarter, with over $20,000 of its $90,000 already secured.

Check out the Build Upons Kickstarter project here.

Related

front.jpg

SECTOR GUIDE: Construction toys

The construction sector remains the fourth largest super-category in the toy market, ranging from high spec robotics to traditional wooden blocks. ToyNews stacks up the latest offerings

Featured Jobs

Copyrights Group

Marketing Manager

The Copyrights Group is one of the licensing arms within The Vivendi Group. Acquired by Vivendi in 2016 Copyrights manages the licensing for a portfolio of properties to include Paddington Bear. Some of the other companies within the Vivendi Group include Universal Music Group, and their licensing arm Bravado, Gameloft and Studiocanal to name a few.