FEATURE: 2009 is banner year for Lego - ToyNews

FEATURE: 2009 is banner year for Lego

We spoke to UK MD Marko Ilincic about how 2009 fitted together for the firm.
Author:
Publish date:
5_Pocoyo.jpg

Marketing its way out of any potential demand problems has seen Lego have a banner year, with UK sales exceeding its expectations.

Demand continues to outstrip supply in certain quarters and next year's range points to further success.

To read the full feature, please click here.

Related

5_buzz-web-184pxl.jpg

2009 is banner year for Lego

Marketing its way out of any demand problems has seen Lego have a banner year, with UK sales exceeding its expectations. Demand continues to outstrip supply in certain quarters and next year?s range points to more success. Ronnie Dungan spoke to UK MD Marko Ilincic about how 2009 fitted together?

5_mypictr_200x225.jpg

Nuremberg 2009

Nuremberg Toy Fair promises to be bigger than ever this year and ToyNews has put together your essential guide to the increasingly popular event. We feature the exhibitors, brands and products you won't want to miss, plus we give you an early preview of what will cause a stir...

Featured Jobs

Copyrights Group

Marketing Manager

The Copyrights Group is one of the licensing arms within The Vivendi Group. Acquired by Vivendi in 2016 Copyrights manages the licensing for a portfolio of properties to include Paddington Bear. Some of the other companies within the Vivendi Group include Universal Music Group, and their licensing arm Bravado, Gameloft and Studiocanal to name a few.