Twenty-three of the top 25 US toy sellers and more than 800 buyers from approximately 370 long lead and mass market retail outlets are in Dallas this week to place their orders for next Christmas.
The appointment-only event runs over four days (5th-8th October) at the Dallas Market Center.
“Buyers and trade guests from 30 countries will be walking the show ready to do business,” said Joan Wyche, TIA director of buyer relations and attendee services.
Among the more than 368 retail establishments pre-registered for Fall Toy Preview are 23 of the top 25 toy sellers, based on the NPD rathings. The list includes Amazon.com, Babies R Us, Big Lots, Disney Store, Hallmark Cards, Target, Toys R Us and Walmart.