Toy Fair 2012 to promote active play

BTHA calls for exhibitor products for a dedicated display at the show.
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As the Olympics return to London, Toy Fair will be marking the occasion by encouraging children to engage in active play from an early age.

Exhibitors wishing to get involved may provide samples of activity toys (or images if the physical products are too large) for inclusion in the active play display next to the press office on the gallery level.

The BTHA will also be putting together an activity toys e-booklet which will be launched at Toy Fair and published on the BTHA website.

Members may submit their activity toys to for inclusion. Please send up to 100 words description, RRP, age range and one image.

For queries please contact Majen at the BTHA on 020 7701 7271.


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The UK’s only dedicated toy, game and hobby trade show taking place annually the last week of January at Olympia Grand and West Halls, London.


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