Fun4Kids appoints Import Services

Outdoor toy supplier signs logistics firm for import, storage and distribution.
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Import Services is now providing door to door logistics services for Fun4Kids including inbound shipping management, customs freight simplified procedures and customs clearance, together with warehousing operations, order processing and high volume pick, pack and distribution to homes throughout the UK.

Fun4Kids imports a range of outdoor playthings and its year-on-year growth is expected to reach 40 per cent in 2010.

The firm’s Pic ‘n’ Pac characters (pictured) used in its marketing campaign were what attracted director Garry Mills to use Import Services.

Client services director Mike Thomas said: “Logistics is a processed based relatively dry subject so adding an element of fun having Pic ‘n’ Pac in our marketing, on our website and at trade shows is a great way to attract attention and promote our pick and pack services.

“Pic ‘n’ Pac have been pictured in our distribution centres, handling our client’s products ranging from toys and gifts to golf clubs and artwork, animating the logistics services we offer.”

Mills commented: “We had outgrown our own distribution operation and needed a different approach. Import Services has been quick to meet our requirements and is now providing everything from shipping through bonded storage, to clearance, order processing and distribution for us.’’

Garry said in the past, agencies handled individual aspects of the logistics operation: “Now we can take advantage of the economies of scale, the portcentric approach and as our operation is stock heavy the benefits of working with a bonded company is also having a tremendously positive impact on our cashflow.”


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