Technology

Where’s the fun in fungible? | Could the toy industry be key to unlocking the potential of the NFTs market?

For those who remember typing BRB into their MSN chat box, or anyone still wrestling with the WFH concept, there’s a new acronym in town, and it’s potential to shape the future of entertainment and the collectables space is boundless. It’s probably time we all got to know NFTs a …

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Opinion | Making augmented a reality: How AR is empowering future generations of play

With brands like Pokémon and LEGO paving the way for toy manufacturers (big and small) to bring augmented reality into their products, and as the technology continues to blend hands-on play with endless digital universes, it’s small wonder why the AR toy trend has caught the imagination of so many. …

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Game changer | Funko celebrates potential for NFT market with TokenHead acquisition

Funko is strengthening its position amid the global collectables scene by making a play for the NFT space through the acquisition of a majority ownership stake in TokenWave, the developer behind TokenHead. TokenHead is recognised as a leading mobile app and website for showcasing and tracking Non-Fungible Token or NFT, …

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Yoto partners with Puffin for the publisher’s latest Puffin World of Stories schools push

The children’s audio platform, Yoto, has detailed a new partnership with the children’s publisher, Puffin to support its Puffin World of Stories initiative and donate 90 Yoto Players, Card Cases and Card sets to primary schools across the country. Run in partnership with the National Literacy Trust, Puffin World Stories …

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Smart toys voice tech firm SoapBox detail US expansion and senior team promotions

The kids’ voice technology company, SoapBox Labs has detailed its expansion into the US and the promotion of three employees within its leadership team, as the Dublin-based company maintains its momentum amid ‘growing demand for child-specific voice tech’ in the global market. “A decade after the introduction of voice assistants …

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Virsix Games ‘makes gaming history’ with crowdsourced act-it-out title Star Auditions

Virsix Games is giving players the chance to be a part of gaming history as the company begins crowdsourcing game content for its latest release, Star Audition – the world’s first act-it-out party game enhanced by smart speaker technology. Through the launch of its new Kickstarter campaign, Virsix Games will …

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Kids’ tech firm Thinker Tinker teams with DreamWorks to launch interactive plush range Trolls Music Stars

The US-based kids’ tech start-up, Thinker Tinker, has partnered with Universal’s DreamWorks Animation to launch a new line of collectable, interactive plush charms and a companion mobile app called Trolls Music Stars. Inspired by the popular film franchise, Trolls Music Stars is launching to the crowdfunding platform, Kickstarter from February, …

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Little Tikes expands Tobi range with Tobi Friends as “tech offers huge area of development for brand”

MGA Entertainment’s Little Tikes division is extending the range of its award-winning Tobi Robot Smartwatch with the launch of Tobi Friends, Chatter and Beeper – two new interactive electronic voice-activated toys. When Tobi landed in 2020, the Robot Smartwatch set out to revolutionise the market delivering an animated wearable for …

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Tech firm BitOGenius turns kids’ art into playable video games with Pixicade

The tech company, BitOGenius is looking to revolutionise the STEAM toys category with the launch of Pixicade, a new system that turns children’s artwork into original, playable video games. Created by a team of game design experts and educators at the US-based business, Pixicade turns artwork into playable video games …

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Sesame Workshop teams with SKOOG for new immersive play platform

SKOOG, a new media tech company on a mission to offer children new creative and immersive play, has secured a global partnership with Sesame Workshop to launch an interactive platform that merges tactile technology with a content library featuring the popular Sesame Street characters. SKOOG aims to combine multi-sensory play …

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