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IKEA and Barnardo’s partner for Toy Stor-age points initiative

Swedish retailer, IKEA has formed an alliance with the UK children’s charity, Barnardos to encourage kids and families to donate their old and unused toys to those in need. Results of a recent survey carried out by the retailer reveal that British children play with only ten per cent of …

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Debenhams will ‘consider any firm offer from Mike Ashley’ but continue with emergency funding plans

Struggling department store chain, Debenhams has stated it would consider any firm takeover offer from Mike Ashley’s Sports Direct, but will continue with its emergency funding plans. Ashley’s Sports Direct revealed after market close last night that it was considering making an offer to buy Debenhams. However, Debenhams stated that …

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LEGO triumphs over Chinese imitator in trademark battle

LEGO has beaten another Chinese imitator in its latest trademark battle, having now seen the UK IPO cancel the trademark of a company making ‘almost identical’ products. LEGO had been battling to get the trademark belonging to a company called Lepin for over a year. Its owner Longjun Toys had …

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Toys R Us Canada launches major marketing campaign with Toronto Blue Jays sponsorship

Toys ‘R’ Us Canada appears to not be shying away from marketing spend this year, having signed a three-year sponsorship deal with the Canadian baseball team, the Toronto Blue Jays. The national campaign will include family activations, birthday celebrations and key marketing promotions, as it looks to drive engagement with …

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Northern Ireland’s Whites celebrates 25 years with Toymaster buying group

It was 63 years ago that Whites first opened its doors to residents of the Northern Irish town of Omagh, with its offering of hardware supplies and gifts. This week the store’s current owner of the family-run business, Ivor White was handed a plaque in recognition of 25 years’ membership …

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The Entertainer grows year on year profits by 31 per cent

“Our ambitious growth agenda will continue after our exciting start to the year with the acquisition of ELC and we will continue to look at every opportunity to expand our presence both nationally and internationally.”

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