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Product Development

Spin Master updates financial outlook for 2020 following coronavirus pandemic

The global entertainment company, Spin Master – the home of brands including the popular PAW Patrol and Bakugan franchise – is to withdraw its 2020 outlook in connection to projected product sales, stating that the potential impact of the developing COVID-19 situation on the firm is as yet unquantifiable. The …

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LEGO unveils sleek new packaging for adult-targeted builds, including its new Star Wars Buildable Model Helmets

Would you get a look at those… above… in the picture. Now this; this is what the new adult-targeted LEGO packaging looks like. So just take my wallet now. This little line-up is actually the newly announced LEGO Star Wars Buildable Model Helmets that arrives with the confirmation of a …

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New products, new logo, and a new collectable Klikbot make up Brainstorm’s 25th anniversary offering

New children’s microscopes, glow-in-the-dark dinosaur skeletons, a new logo and of course, Klikbot, a new collectable action figure, is part of the raft of new releases to come from Brainstorm Ltd as the firm celebrates its 25th anniversary this year. The educational toy developer is marking the milestone throughout the …

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Zuru Group wins lawsuit against MGA Entertainment over 5 Surprise

Zuru Group has won the case it brought against MGA Entertainment that challenged the toymaker’s efforts to ‘eliminate healthy competition in the toy industry,’ when the two went head to head over the design of Zuru’s 5 Surprise and MGA’s LOL Surprise toy lines.  Filed in August 2019, the lawsuit …

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AR toy that blends virtual and physical kawaii pet care launches on Kickstarter

Melbot Studios is taking to Kickstarter from this week to launch its new project to bring virtual and physical pets colliding together in a collection of kawaii pets that is akin to blending Pokémon with Tamagotchi, while making use of AR technology. Called Melbits POD, the new launch is a …

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Zimpli Kids to utilise some UK production capacity for hand sanitiser

As an established UK manufacturer, Zimpli Kids has decided to quickly switch some of its UK production capacity to manufacturing high quality alcohol based hand sanitisers. Current demand for hand sanitiser has resulted in a shortage worldwide prompting Zimpli Kids to manufacture 60ml bottles of 62.5 per cent alcohol based …

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Opinion: Is the Wild West about to be tamed? – Fanattik’s Anthony Marks

Anthony Marks is MD of Fanattik a pop culture specialist, a gifts and collectibles licensee for 20th Century Fox, Universal Studios, and Paramount Pictures. He talks us through why the days of the Comic Con counterfeiter may just be numbered As a self-confessed geek I have no problem admitting that I have …

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Nintendo helps LEGO reinvent its traditional building system with LEGO Super Mario

The LEGO Group and Nintendo have shed light on the teased partnership that got the rumour mills spinning at the start of this week with the reveal of a new building system that brings Super Mario into the physical LEGO world. Neither a video game nor a traditional LEGO brick-based …

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Government to introduce tax on plastics in packaging in new Budget to ‘tackle scourge of plastic waste’

The Chancellor of the Exchequer, Rishi Sunak has outlined the government’s plans to increase taxes on pollution, with the introduction of a new tax on plastic packaging. From April 2022, manufacturers and importers will be charged £200 per tonne on packaging made of anything less than 30 per cent recycled …

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Craft Buddy makes toy market debut with the launch of its Frameables range

The arts and crafts brand, Craft Buddy is expanding into the toy market with the launch of Frameables, its first product designed specifically for children. Frameables makes use of the firm’s popular Crystal Art format for a range of crafting products that have been designed to help children develop motor …

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