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Media & PR

Praise for “letting kids decide their toys” as Wow! Stuff places in Walmart’s Top Rated by Kids Toys List

The common methods of toy marketing have been lambasted by the CEO of the licensed toys, gifts and gadgets specialist, Wow! Stuff who’s own belief in ‘letting kids decide the toys they really want,’ has paid off with a major placement for the firm in Walmart’s own Top Rated by …

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The nation’s toy retailers speak as the Independent Toy Awards winners are revealed

Marvin’s Magic, Winning Moves, Tobar, and Golden Bear are just some of the names to have picked up Gold in this year’s Independent Toy Awards, featuring among an extensive list of gold, silver and bronze finalists in a competition celebrating the best of the industry. Published by Toy Shop UK, …

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Accentuate Games takes Gold at Independent Toy Awards 2019 for Rats to Riches

Sibling inventors, Graeme and Fiona Fraser-Bell, the duo behind the guess-the-accent game, Accentuate, have secured their first Gold medal at the Independent Toy Awards 2019. The pair took the top spot in the Board Game category for their latest title Rats to Riches, the first creation from Singaporean student Eugene …

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BlogOn Toys to host Warner Bros. as DC celebrates 80 years of Batman

DC, the home of superheroes Batman and Superman, will be attending BlogOn Toys for the first time this September, as part of an extensive campaign celebrating 80 years of the caped crusader. BlogOn Toys takes place at The Coppid Beech Hotel Bracknell, Berkshire, on September 21, coinciding with Batman Day …

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The marketing-focused August issue of ToyNews is ready to read online now

The marketing-focused August issue of ToyNews is available to read online, on your iPad, laptop or smart device now. This month, ToyNews dives into the world of marketing with our exclusive interview with Generation Media’s Jonathan Chambers as he explores the evolving world of TV and streaming, and what it …

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Spielwarenmesse readies for registration phase for this year’s ToyAwards

The registration phase for the Spielwarenmesse Toy Awards is due to get underway in just a matter of weeks, and the awards organisers are urging the industry to get involved in this year’s event. Registration will open on September 14 this year, while winners will be revealed at the opening …

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Toy & Game Innovation Awards organisers urge the industry to get voting for 2019 event

The Chicago Toy and Game Group is urging the industry to get their nominations in for the best innovators, designers, retailers, PRs and marketers in the toy and game space before voting for this year’s Toy & Game Innovation Awards closes on August 15. Winners will be honoured at an …

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The Independent Toy & Gift Show returns for 2020 with dates and sponsors revealed

The Independent Toy & Gift Show is making its return for 2020, once again with its emphasis on keeping the independent retailer at the heart of what it does, and the promise of a slap-up lunch thrown in as standard. From bespoke offers, to unique merchandising solutions and access to …

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Rubik’s Brands celebrates USA’s fastest Cubers at Baltimore Nationals

Baltimore in the USA has once again welcomed a collection of the country’s most elite puzzlers, having played host to this year’s Rubik’s Cube CubingUSA Nationals Event. Each year, hundreds of global speedcubers travel from across the States to attend the event, each carrying with them the hope of earning …

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