ToyNews Toy industry news: business, marketing, retail, wholesale and distribution
Bolstered at both European and global level, with trio of high profile staff changes.
Read More »GP Flair using TV ads, events and online takeovers to push Skwooshi
Skwooshi Retailer Roadshow will bring product demonstrations, sampling and competitions to The Entertainer and Smyths stores
Read More »Looking for a new role in the toy industry?
Positions available from Bandai, Performance Brands and Warner Bros. on our jobs board.
Read More »Flair’s Pinkie Cooper kicks off UK-wide Hamleys tour
Firm's fashion brand celebrates launch with activities and catwalk in London's Hamleys.
Read More »‘The Zelfs can mirror The Trash Pack’s success’, says Moose
Company claims early signs suggest the new range will be a hit in the UK.
Read More »Hasbro and Nikko unite for Transformers Radio Controlled vehicles
Multi-year deal will see Nikko develop range of R/C vehicles and robots based on Transformers franchise for 2014.
Read More »Spin Master launches Tech Deck mobile game
Free-to-play game is based on the firm's line of fingerboards
Read More »KITT pulls into CuuSoo for LEGO Knight Rider
Concept aims to recreate the modified 1982 Pontiac Firebird Transam complete with a bright red tile at the front as a working scanner
Read More »CAMPAIGN OF THE MONTH: Battroborg
Tomy is supporting the launch its of hotly anticipated new boys line with a raft of marketing activity including in-store battles with boxing champions, social media activity and a heavyweight TV?push
Read More »Disney develops breakthrough device to make fingertips talk
Disney Research has developed new device to transmit sounds through the human body.
Read More »