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LEGO Minifigure: Anatomy of a blockbuster toy

The number of LEGO Minifigures made equates to more than half the world’s population. Four are sold every second, and 18 million have been sold in the UK to date from series one to ten. How can a small figure be such a big hit? Dominic Sacco questions LEGO Minifigure brand manager Harry Harrison

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