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Thames and Kosmos takes Kennerspiel des Jahres Award win for The Crew – The Quest for Planet Nine

Thames and Kosmos’ popular science-fiction tabletop card game, The Crew – The Quest for Planet Nine has taken home the coveted Kennerspiel des Jahres Award 2020. Both The Crew and Kosmos’ My City were nominated for the award last month. The Crew garnered rave reviews since its debut at Essen …

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Oddbods joins Fun to Learn magazine in new Redan Publishing partnership

The content creation, distribution, and licensing studio, One Animation has secured a deal with the pre-school magazine publishing house, Redan Publishing to bring Oddbods into its Fun to Learn magazine titles this month. Under the partnership, Oddbods will feature in the monthly magazine Fun to Learn Favourites from July 16th, …

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The Insights People continues global growth with 10 new hires and new market launches

The kids’, parents, and family market intelligence experts, The Insights People is continuing with its global expansion plans, having hired ten new starters since the start of lockdown, made its move into new markets, and brought on board a host of new, big name clients including Amazon, LEGO, and Warner …

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Nominations for the Toy of the Year Awards 2021 are now open

Despite 2020 being far from the usual year within the toy industry, the annual toy awards season simply cannot be stopped as nominations now open for the Toy of the Year Awards 2021. Known by many as the Oscars of the toy industry, the TOTYs are presented each year to …

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Crazy Aaron’s named official Adopt-the-Pig sponsor of The Toy Foundation’s Toy Bank for 2020

Crazy Aaron’s – the name behind the popular Crazy Aaron’s Thinking Putty – has been named the official ‘Adopt-the-Pig’ sponsor of The Toy Foundation’s Toy Bank for 2020. Crazy Aaron’s sponsorship includes a $10,000 donation and the development of a special edition putty in The Toy Bank’s signature shade of …

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Going viral after the virus: Fanbytes’ Timothy Armoo talks the new future of toy marketing

Timothy Armoo is the CEO and founder of Fanbytes, a digital marketing business that has shot to success in the three short years it has been plying its trade as a leading light in Gen Z marketing and tapping into the global TikTok sensation early doors. At 24 years old, …

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Marshmello and Moe Shalizi introduce Mellodees kids’ entertainment property – and toys are part of the plan

Toys and consumer products are all part of the wider plans for gradual expansion of a new children’s property created by music’s Moe Shalizi and Marshmello that aims to create a ‘cutting edge experience for children’ under the name Mellodees – a musically-driven video property. Mellodees will feature Dee the …

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Character Options to host virtual summer festival Character Kidz Big Weekend

Character Options is hosting a virtual summer festival event of stories, videos, and TikTok coverage from some of the biggest influencer channels of the time with its three-day Character Kidz Big Weekend. A revised edition of last year’s successful London event, the three day festival will take place online and …

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Mojo Nation reveals this year’s Play Creators Awards finalists

Mojo Nation has revealed the finalists for this year’s Play Creators Awards, an event that celebrates figures in the toy and game design community to have excelled over the past 12 months. The shortlist of finalists for this year’s Awards includes in-house design teams, outside invention studios, and freelance design …

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YouTuber Joey Graceffa brings his Escape the Night series to board gaming with Kickstarter campaign

In one of the most millennial/Gen Z news updates you’re likely to read from the toy industry this week, YouTube star Joey Graceffa has partnered with Studio71 Games to bring his Escape the Night universe – one which started life as a murder-mystery YouTube series – to the board gaming …

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