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Toy Fair 2020: Hidden Side, Geomag, and Heroes of Goo Jit Zu secure Editor’s Choice Awards

LEGO’s Hidden Side Haunted Fairground has been crowned the overall winner of the Editor’s Choice Awards at Toy Fair 2020, with the Geomag Green Range– 100 per cent Recycled Plastic placed in second position. Character Options’ Heroes of Goo Jit Zu Marvel Super Heroes has secured third position in the …

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Jazwares launches the YouTube megastar Blippi toy line worldwide

YouTube edu-tainer and pre-schooler favourite, Blippi can now be found in toy aisles across the globe, thanks to the launch of a new toy line from Jazwares. The firm is bringing the world of Blippi to life through Blippi Toys, a fun and educational line aimed at children aged two …

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Toy Fair 2020: Kids Insights releases its UK Toy Market Report 2020

Children’s market intelligence unit, Kids Insights, has released its UK Toy Market Report 2020, launching the new market insight at this year’s London Toy Fair. Kids Insights now survey more than 2,000 children a week across 7 countries, presenting kid’s favourite toys for different age groups, including pre-schoolers, kids and …

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Toy Fair 2020: LEGO will “continue to evolve the construction toys category” with new launches this year

Following what it has billed as a successful 2019, The LEGO Group is launching a new series of play innovations for the year ahead, as it looks to ‘continue to evolve the construction toys category.’ In the run up to Christmas 2019, LEGO saw on average on product sell every …

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Toy Fair 2020: Asmodee named UK’s number one games company by NPD Group

Asmodee has been named the UK’s number one games manufacturer by the industry analysts The NPD Group following a ‘stellar 2019 performance’ that saw the tabletop gaming goliath achieve 21 per cent growth year-on-year despite the overall toy market decline. Upon the release by NPD of its December data, Asmodee …

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Toy Fair 2020: “This is a huge year for Hunter Price and Orb Toys, and it all stars with London Toy Fair”

Hunter Price International is kicking off 2020 with its debut appearance at the London Toy Fair. Having recently celebrated its 10th anniversary, the consumer products business has earmarked the next 12 months as a ‘huge step change,’ as it looks to continue to grow its successful toys, stationery, homewares, bags …

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The Toymaster May Show is now sold out, underscoring the might of the UK indie

Toymaster’s annual May Show in Harrogate has once again sold out, underscoring the event as a ‘must-attend’ for the UK’s independent retail scene. Running from May 19th to 21st this year, the show’s exhibition space has now been filled in a demonstration of the importance that suppliers and manufacturers continue …

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Toy Fair 2020: Moose Toys makes show debut to ‘revolutionise collectables’ with new launch Oh! My Gif

The leading global toy company, Moose Toys is heading to London Toy Fair for the first time, where it will launch a new range of collectable toys inspired by the online social language of gifs. Oh! My Gif brings the hilarious world of digital gifs to life through a range …

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Opinion: Listening to toy brands and why Voice is the next frontier for the industry

This week’s industry opinion comes from Joel Davis, the CEO of the ad tech company Might Social and a multi award-winning entrepreneur and international speaker. Davis is an expert on emerging media and marketing platforms. Here, he tells the toy industry about the benefits of having a Voice. Like every …

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Read the Toy Fair special issue of ToyNews online today

The Toy Fair special issue of ToyNews is ready to read online, on your smart device or iPad – giving you look at the year ahead and the trends that will be hitting the toy industry the most. It’s the first ToyNews of 2020, and of the decade, making this …

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