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Licensing

Posh Paws picks up parenting media awards for Toy Story 4 and Love Hearts plush

The team at the licensed plush specialist, Posh Paws is celebrating a duo of parent focused awards for its premium portfolio, with recognition going to its popular Toy Story 4 and Love Hearts collections. The online publication Made for Mums, recognised the company in its 2019 Awards with the Disney …

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Barbie Store Fashion Pop Up extends contract at Liverpool One

The Barbie Store Fashion Pop Up, an exclusively opened fashion store from Mattel situated at Liverpool One, has extended its tenancy until Christmas Eve this year. The destination shopping spot that features a wardrobe of Barbie themed and inspired apparel and accessories, as well as exclusive in-store lines was opened …

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I Love Fancy Dress taps ’90s nostalgia with Cartoon Network licensed costumes

The UK dress-up company, I Love Fancy Dress is tapping into the trend for ’90s nostalgia with the launched of a new range of licensed costumes and accessory kits based on Cartoon Network’s iconic The Powerpuff Girls and Johnny Bravo. With over 3,000 product lines and 10 years of success …

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Kidz Bop partners with Barbie for first in its Christmas music video series

The children’s music brand Kidz Bop has partnered with Mattel to launch a special Christmas video series starring an all singing and dancing Barbie. The iconic fashion doll will perform alongside the Kidz Bop kids. The video series includes two original Kidz Bop songs, Kidz Bop Shuffle and Go Christmas …

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Manchester United confirms it’s scored a LEGO partnership

Manchester United has secured a licensing agreement with the Billund-based toymaker, LEGO, the teetering Premier League giants revealed earlier this week. Hints of a partnership between the Danish toy firm and the current Premier League seventh placers were first spotted amid the football club’s financial figures for the first quarter …

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LEGO and Universal Brand Development unveil new Trolls World Tour sets

Universal Brand Development and The LEGO Group has unveiled a new line of construction sets inspired by the characters, scenes and musical genres from DreamWorks Animation’s upcoming Trolls World Tour. DreamWorks Animation’sTrolls premiered in theatres in 2016 and has since grown into a large scale, global entertainment brand. The highly …

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Little Tikes’ Little Baby Bum plush and roleplay range will hit shelves in January 2020

Little Tikes has lifted the lid on its new range of plush characters and roleplay toys based on the popular YouTube property, Little Baby Bum as the line readies to hit shelves in January 2020. The exclusive toy line will feature Twinkle the Star, Buster the Bus and a Sing-Along …

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Funko, Cardinal Games and Lanard Toys among partner portfolio for Jumanji: The Next Level

Lanard Toys, Cardinal Games and Funko have been named among a roster of new licensing partners for the action-adventure film franchise, Jumanji. The full announcement has been made this week by Sony Pictures Consumer Products, the merchandising unit of the global entertainment studio, as it prepares for the cinematic release …

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Ravensburger brings Minecraft to the tabletop space with new analogue game

Ravensburger has joined the tenth anniversary celebrations of the popular video game title, Minecraft, by bringing the best-selling gaming title to the tabletop space with its own analogue game. Developed in collaboration with Mojang, Minecraft: Builders & Biomes brings players together in a shared, in-person experience complete with mobs to …

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Pioneer Europe readies for Disney Frozen II UK release with balloon and party ranges

In anticipation of the release of the Disney film, Frozen 2 – opening in UK cinemas this Friday, November 22 – Pioneer Europe has launched a new range of licensed balloons and party products. The new Qualatex and Pioneer Party ranges feature Elsa, Anna, Kristoff and Olaf on magical balloon …

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