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Licensing

Ryan’s World partner pocket.watch sets up London office to grow EMEA business

Pocket.watch, the home of the Ryan’s World brand alongside a roster of YouTube famous IPs, has opened its first international office on London in a move to extend its reach across Europe and EMEA. The company’s expanded global presence will be led by Danny Spronz, who will serve as pocket.watch’s …

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Marvel makes Kickstarter debut with powerful new project from CMON and Spin Master Games

Click the link and watch the money pour into this Kickstarter project before your very eyes, because for the first time, Marvel has taken to the crowdfunding platform to launch a new tabletop title. Developed by the team of experts at CMON, the project is called Marvel United, a game …

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Frozen II and Star Wars toy sales help Hasbro to Q4 growth as firm hits $1.43bn

Strong sales of Star Wars and Frozen II toys have helped Hasbro enjoy a three per cent increase in revenue, hitting $1.43 billion in sales in the fourth quarter. Despite the fallout felt from President Trump’s trade war with China, net income rose to $267.3 million in Q4, ended December …

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LEGO and PAW Patrol launch new audio content across Spotify, Amazon Music and other major streaming platforms

LEGO is launching a library of new audio content across the biggest music and audio streaming platforms of today, including Spotify, Amazon Music, Audible, Apple music, and Deezer. The new content will take the form of a series of audio plays set within LEGO’s worlds of LEGO Ninjago, LEGO Friends, …

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Spin Master taps Animaccord as global distribution partner for new animated series Super Dinosaur

Spin Master has tapped the international media and licensing specialist, Animaccord, to distribute the first season of the Super Dinosaur – the entertainment company’s latest animated property – across a number of international territories. 26 episodes of Super Dinosaur will be distributed to Russia & CIS, Eastern Europe, Baltic countries, …

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Rubie’s Masquerade is developing a Sesame Street fancy dress and accessories range

Fans of Sesame Street can now dress up as their favourite characters, including Elmo and Cookie Monster, thanks to a new range of dress up and accessories from Rubies Masquerade. The European agency, Bulldog Licensing – which manages the consumer products programme for Sesame Street in the UK and Eire …

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LEGO partners with Chronicle Books to launch new adult titles and jigsaw puzzle

LEGO has partnered with the book publisher Chronicle to launch a collection of official LEGO titles, aimed at the toy brand’s audience of adult fans. The range is scheduled to launch this April and will consist of three titles: LEGO Still Life with Bricks: The Art of Everyday Play, LEGO …

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Egmont is launching a new Milkshake! magazine for early years audiences

Egmont Publishing is to launch a new Milkshake! magazine later this month, bringing Channel 5’s multi-platform pre-school brand back to the publishing sector. During its day-part, Milkshake! is the top performing TV segment on a free-to-air channel and is currently experiencing a 15 per cent growth in kids’ viewership year …

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Ricky Zoom lands second series for November 2020 as first products ready for launch

Following a successful debut at the end of 2019, Entertainment One’s international animated hit, Ricky Zoom has landed a second series, slated to air as soon as November this year. Ricky Zoom raced to success and achieved ‘outstanding ratings’ in multiple markets and across several platforms. It is currently a …

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To the victor: Warhammer and it’s march upon the global hobby, retail, and licensing scene

Games Workshop’s Warhammer is massively successful. Seriously. Over the past three years – since the onset of Brexit fell upon us – Warhammer has doubled the size of its business. Last year, it ended £81million in profit. Robert Hutchins talks to senior licensing manager, Zoe Smith about how the franchise …

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