Highlight

Award-winning game designer Rachel Lowe launches WWE: Road to WrestleMania Board Game

WWE fans across the UK now have the opportunity to become part of the electrifying global pop-cultural event, WrestleMania, by playing a new WWE board game. Manufactured by the award-winning board game creator Rachel Lowe MBE, WWE: Road to WrestleMania has players take on the role of WWE Superstars such …

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The Entertainer launches Christmas Quiet Hour in support of the National Autistic Society

In order to make Christmas shopping more accessible, The Entertainer has now introduced a Christmas Quiet Hour, an initiative that will take place every day in its 171 stores across the country, in order to facilitate a calmer shopping environment for people with autism. With the busy Christmas shopping season …

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Spin Master’s Hatchimals WOW steals TV Hat Trick with

Spin Master’s recently launched Hatchimals must be getting used to the spotlight by now, having hit a TV Hat trick this past week when it appeared on last Friday’s The Late Late Toy Show, Phillip Schofield’s How to Spend it Well at Christmas, and ITV’s This Morning. Along with positive …

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The Insights People welcomes slate of five new team members

The kids, parents and family market intelligence unit, The Insights People has expanded its team yet again, with the appointment of no fewer than five new members to its research and technical departments. The Insights People, which now survey more than 2,000 children every week, across three continents and seven …

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LEGO partners with DC Comics and Warner to reveal next collectable Minifigures

LEGO will be turning to the DC Comics universe for its next wave of collectable Minifigures for 2020, the Danish toy maker has confirmed, as the first images of the new line emerge. Batman, Super Man, and Wonder Woman will be among the cast of 16 minifigures to collect, each …

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Entertainment One lands Sea Life partnership with Merlin Entertainments

Entertainment One has secured a multi-territory partnership with Merlin Entertainments that will see PJ Masks making waves in Sea Life aquariums around the globe. Set to launch from February 2020, the new partnership will expand the universal appeal of eOne’s popular pre-school superhero property and enhance its offering of experience-led …

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Craft Buddy lays out ‘ambitious plans’ for toy industry in 2020 following bumper year

The UK arts and craft maker and distributor, Craft Buddy is ‘bucking the national trend,’ that has made for a tricky 2019 for many, citing a 95 per cent growth in sales throughout the year to date. With an expanded focus in the toy industry and an increased presence at …

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Bank Attack named Phillip Schofield’s Must Have Game on ITV’s How to Spend it Well at Christmas

Toy manufacturers and industry PR companies watched on with baited breath when ITV aired its annual How to spend it well at Christmas with Phillip Shofield this week, as they waited to discover just what products would be put front and centre of the series’ toy extravaganza. In what has …

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CHiTAG has revealed its 2020 TAGIE Awards winners

The Chicago Toy & Game Group revealed the winners of its 12th annual TAGIE Awards last month, the event created to recognise the top toy and game innovators from around the world. The TAGIE Awards are the preeminent awards programme, honouring innovation and excellence in the industry. Winners were announced …

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ToyNews and Gameplan Europe partner for the 2020 30 Under 30

ToyNews has partnered with the industry recruitment business, Gameplan Europe, to once again celebrate the rising stars of the toy industry with the launch of the 2020 30 Under 30. Making its return for the 2020 Toy Fair Jan/Feb special issue of ToyNews, the two companies will take the chance …

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