Registration now open for Kids India

Exhibitor registration is now open for Kids India, which takes place from 15 to 17 September 2022 at a new location, the Jio World Convention Centre in Mumbai.

The trade show – to be held at India’s largest event and conference centre – aims to create the ideal conditions for interested toy businesses at home and abroad who are considering entering the market and building their business relationships. At its last edition in 2019, India’s most important international B2B fair for toys, children’s and sports goods attracted over 120 exhibitors and 5945 trade visitors from 34 different countries.

The range of goods on show at Kids India extends from classic toys for babies and infants, dolls and soft toys, wooden toys and construction toys all the way through to electronic and learning toys. Sports goods, playground equipment, school articles and creative design complement the portfolio, while licensed goods extend across all product fields. Visitor groups include leading decision-makers from major retail and wholesale chains. Registration for Kids India is already open for businesses that are interested, and the first companies have already committed to taking part.

For the last two years, Kids India was forced by the pandemic to take a break. All participants feel the economic situation is positive for the forthcoming event, as Christian Ulrich, Spokesperson of the Executive Board of Spielwarenmesse eG, confirms: “The response to the mid-September start to the fair has been overwhelmingly positive and demand is already very high.”

The Indian toy market is back on a growth trajectory. Sales in the sector have risen consistently for years on the back of demographic changes and increasing incomes and consumer expenditure in Indian households. Well-known brands and new products and trends are equally in demand from consumers.

The trade fair is organised jointly by Spielwarenmesse eG, the organiser of the world’s leading toy fair in Nuremberg, and the Indo-German Chamber of Commerce – with the support of the leading industry associations, the Sports Goods Export Promotion Council (SGEPC) and The All India Toy Manufacturers’ Association (TAITMA).

You can find further information on conditions of participation in Kids India at www.kidsindia.co.in/why-exhibit.

About Tessa Clayton

A former Chief Sub of Red magazine, Tessa Clayton is the Digital Editor of Licensing.biz and ToyNews. As a freelance journalist she specialised in writing about parenting and family life, and has contributed to a wide variety of publications and websites including Tesco online, Mother & Baby, Livingetc, Junior, Boots Health & Beauty, Practical Parenting and babycentre.co.uk. Get in touch at tessa.clayton@biz-media.co.uk

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