Moose Toys wins big at Australian Toy Awards

Moose Toys was last night recognised at the Australian Toy Association’s virtual gala, winning across multiple categories including:

  • TOY OF THE YEAR: Magic Mixies
  • Australian Development Toy of the Year: Treasure X Monsters Gold – Mega Monster Lab
  • Action Toy of the Year: Treasure X Dino Dissection
  • Craft & Activity Toy of the Year: Blingle Bands Studio
  • Electronic Toy of the year: Magic Mixies
  • Plush Toy of the Year: Scruffaluvs Cutie Cuts

“We are proudly an Australian company, which makes winning these awards, which already is truly such an incredible honour, even more special,” says Paul Solomon, co-owner of Moose Toys. “Winning Toy of the Year for Magic Mixies is validation that our continued focus on doing things differently and our commitment to innovation is resonating with consumers and the toy industry. We are grateful for the recognition and so proud of the entire Moose team for these amazing accomplishments.”

Magic Mixies Magic Cauldron was created to ignite imaginations by putting “real magic” into kids’ hands. It was the must-have toy of the holiday season, and marked a record-breaking launch for Moose Toys.

To stay up to date on that latest innovations and for more information about Moose Toys’ full range of products, visit

About Tessa Clayton

A former Chief Sub of Red magazine, Tessa Clayton is the Digital Editor of and ToyNews. As a freelance journalist she specialised in writing about parenting and family life, and has contributed to a wide variety of publications and websites including Tesco online, Mother & Baby, Livingetc, Junior, Boots Health & Beauty, Practical Parenting and Get in touch at

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