Fiesta Crafts agrees global distribution deal for Buttonbag craft kits

Arts and Crafts specialist Fiesta Crafts has agreed an exclusive partnership with Buttonbag which will see them distribute their craft kits in the UK and worldwide.

“We are really excited to be working with the team at Buttonbag as they share our ethos in creating traditional crafts with a modern twist,” says Andrew Bacon, Managing Director at Fiesta Crafts. “Our own crafts selection has seen significant growth over the past two years and this category for us is doing well not just in the UK but with all our global retail partners. Buttonbag’s products sit really well alongside Fiesta Crafts’ own brands so we are looking forward to introducing the range for the first time at Toy Fair.”

The Buttonbag collection includes sewing, crochet, knitting and many other craft and gift sets. There are sets to suit all abilities, from preschool to age 8+.

The Buttonbag range will be showcased on stand G25 at London Toy Fair, Olympia, 25–27 January. For more information, contact Fiesta Crafts on 020 8804 0563.


About Tessa Clayton

A former Chief Sub of Red magazine, Tessa Clayton is the Digital Editor of and ToyNews. As a freelance journalist she specialised in writing about parenting and family life, and has contributed to a wide variety of publications and websites including Tesco online, Mother & Baby, Livingetc, Junior, Boots Health & Beauty, Practical Parenting and Get in touch at

Check Also

Thomas & Friends launches International Friendship Day Awards – with a little help from Aston Merrygold

One of the nation’s favourite celebrity dads – singer and musician Aston Merrygold – has …