Just Play to run fun challenge #ThinkYouCanSlink? at Toy Fair

Just Play is challenging the industry to slink down to stand B60 at London Toy Fair to test their Slinky skills.

With a specially designed Slinky Wall at the company’s London Toy Fair stand, Just Play UK will showcase one of the world’s most iconic retro toys by presenting attendees with the ultimate #ThinkYouCanSlink? Challenge.

“The iconic, original Slinky is one of the most simple, yet genius, toy designs of the 20th century,” says Just Play’s Head of Marketing Communications, Katie Gritt. “We have created a Slinky-sized ‘try me’ staircase, providing the perfect opportunity to have some fun with the product.”

Visitors taking part will have their fastest time entered onto the #ThinkYouCanSlink Leader Board, with the rules stating that Slinky must go from top to bottom, and with each person having three chances to get their best time. There will be a winner each day, with the best time winning a fun Slinky bundle.

Using the #ThinkYouCanSlink? hashtag, Just Play will be able to track social engagement during the show and encourage participants to share their attempts on their social channels. Adhering to COVID regulations, the challenge is designed with social distancing in mind and sanitisation between uses. So head over to Just Play stand B60 and put those Slinky skills to the test!

Toy Fair 2022 is at Olympia, London, from 25–27 January. 



About Tessa Clayton

A former Chief Sub of Red magazine, Tessa Clayton is the Digital Editor of Licensing.biz and ToyNews. As a freelance journalist she specialised in writing about parenting and family life, and has contributed to a wide variety of publications and websites including Tesco online, Mother & Baby, Livingetc, Junior, Boots Health & Beauty, Practical Parenting and babycentre.co.uk. Get in touch at tessa.clayton@biz-media.co.uk

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