Hasbro debuts new NERF line in partnership with Minecraft

Hasbro has launched an all-new line of NERF Minecraft blasters. Featuring iconic favourites inspired by Minecraft and Minecraft Dungeons, the new products will allow fans to take their imagination from in-game to real-world Minecraft play.

Minecraft players and NERF fans in the U.S. can now purchase the entire block-breaking line of blasters featuring the Minecraft Pillager’s Crossbow and the Minecraft Dungeons Stormlander, at Walmart.com. Also available for preorder is a line of Nerf MicroShots featuring the Minecraft Ender Dragon, Minecraft Ghast, and Minecraft Guardian.

“Minecraft inspires and values creative and imaginative play, much like the NERF brand, and we can’t wait for fans worldwide to get their hands on this epic collaboration,” says Adam Kleinman, SVP & General Manager of NERF. “Partnering with a gaming giant like Minecraft lets us expand on the infinite fun of the game in the real world with active, adventurous battles NERF is known for.”

About Tessa Clayton

A former Chief Sub of Red magazine, Tessa Clayton is the Digital Editor of Licensing.biz and ToyNews. As a freelance journalist she specialised in writing about parenting and family life, and has contributed to a wide variety of publications and websites including Tesco online, Mother & Baby, Livingetc, Junior, Boots Health & Beauty, Practical Parenting and babycentre.co.uk. Get in touch at tessa.clayton@biz-media.co.uk

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