Farzana Rahman, founder of Desi Doll Company, shortlisted for NatWest everywoman Award

Nineteen women from across the country have today been unveiled as the 2021 finalists in the UK’s leading programme for female entrepreneurs, the NatWest everywoman Awards, including founder of Desi Doll Company, Farzana Rahman.

Already the recipient of the Queen’s Award for Enterprise, Farzana started her company over 10 years ago when she struggled to find the resources she needed to expose her children to fun, educational tools to learn about Islam. The products she eventually brought to market, talking dolls Aamina and Yousuf, are “global citizens of the world” who recite verses from the Quran in Arabic and then translate them into English, French, Turkish and Malay. The dolls include fun, catchy songs targeted for kids between the ages of 3-6 years, and come with buttons in their hands, feet and nose which children can press, allowing them to listen, learn and interact with the dolls. Other Desi Doll products available at desidollcompany.com include My Little Muslim Friends soft toys, sound books, pads and puzzles and nursery products.

Now in their 19th year, the NatWest Everywoman Awards celebrate female entrepreneurs from all walks of life, providing a platform for them to share their achievements. From the founders of multi-million-pound empires to those spearheading social enterprises for the greater good, this year’s finalists are the role models whose success will inspire future generations of female entrepreneurs.

Jen Tippin, Chief People & Transformation Officer at NatWest Group, says: “This year we celebrate the 19th year of the NatWest everywoman Awards which continue to celebrate and showcase the wealth of female talent from across the UK. Shining a light on the phenomenal femle entrepreneurial talent and those inspirational role models has never been more important during these uncertain times. I want to congratulate all the shortlisted finalists and look forward to the Awards on the 7th December.”

For further information or to book a table at the virtual awards ceremony, visit www.everywoman.com/ewawards


About Tessa Clayton

A former Chief Sub of Red magazine, Tessa Clayton is the Digital Editor of Licensing.biz and ToyNews. As a freelance journalist she specialised in writing about parenting and family life, and has contributed to a wide variety of publications and websites including Tesco online, Mother & Baby, Livingetc, Junior, Boots Health & Beauty, Practical Parenting and babycentre.co.uk. Get in touch at tessa.clayton@biz-media.co.uk

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