Hasbro Beyblade Burst Quaddrive toy line to mark sixth series of popular anime

ADK Emotions NY, which manages the Beyblade Burst franchise, has announced that season six of the popular anime – Beyblade Burst Quaddrive – will begin rolling out December 4, 2021, on Disney XD and DisneyNOW.

The new season features 26 x 22-minute episodes and will see the return of beloved characters, as well as the introduction of a slew of fresh faces. The action-packed storylines, with heroic battles and surprising twists, will be reflected in the expansion of a new toy line from Hasbro.

The Hasbro product line is highlighted by the Beyblade Burst Quaddrive Cosmic Vector Battle Set, which includes everything needed to battle – Beyblade Burst Cosmic Vector Beystadium, two right/left-spin launchers, two Path Diverters, and two right-spin QuadDrive tops: Destruction Belfyre B7 and Magma Ifritor I7. The entirely customisable, innovative item features the first-ever 4-in-1 tops, which allow gamers four ways to strategise, four ways to customise, four modes to battle, and, most importantly, four modes to win.

As the Beyblade series enters its third decade in the West, it is one of the most popular and influential anime-based franchises in the world. In the last year alone, the franchise’s YouTube subscriber base has grown 30 per cent.

To capitalise on the franchise’s popularity, ADK Emotions NY is working with a host of Bey-influencers who will personally engage with the Blader community on global platforms including YouTube, Instagram and TikTok to promote the new series.

About Tessa Clayton

A former Chief Sub of Red magazine, Tessa Clayton is the Digital Editor of Licensing.biz and ToyNews. As a freelance journalist she specialised in writing about parenting and family life, and has contributed to a wide variety of publications and websites including Tesco online, Mother & Baby, Livingetc, Junior, Boots Health & Beauty, Practical Parenting and babycentre.co.uk. Get in touch at tessa.clayton@biz-media.co.uk

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