Spring Fair 2022: 90% of stand space sold out

Following on from the success of Autumn Fair and the highest ever re-book, Spring Fair has announced that 90% of its stand space has been sold and its organisers Hyve Group plc are looking to increase the floorplan to accommodate the flurry of new brands keen to join the show.

As the leading marketplace for wholesale home, gift, fashion and sourcing, Spring Fair, which also now incorporates fashion destination Moda, is known as a nucleus for creativity, inspiration, trends, and order writing, as well as bringing the industry together, building communities, nurturing collaboration, and facilitating relationships that last. The next live event takes place at NEC Birmingham on 6–9 February 2022 and features four key buying destinations: Home, Gift, Fashion and Design & Source, as well as the Inspiring Retail Stage which takes on the theme of empowering change and features innovative retailers who are changing their business with a positive impact.

The Kids, Toys & Play sector is where visitors can tap into the hottest play trends and discover “the next big thing”. Exhibitors include Aurora World, Keel Toys, Ty UK Ltd, Noble Collection, The Puppet Company, Orange Tree Toys, House of Marbles, The Playwrite Group Plc, Gibsons, Usborne Publishing Ltd, Berg Toys, Bigjigs Toys Ltd, and Moulin Roty.

Daniel Mayhew, Event Director, Spring Fair, says; “Spring Fair was sorely missed this year and following the hugely successful Autumn Fair, the Spring Fair team are working hard to make the show better than ever. We have spent many months researching the market, talking to our customers, listening, and learning, and feel confident that Spring Fair will deliver the best possible experience across its four days. Visitors will discover the most inspirational and exciting brand line-up and stock rich exhibitors, as well as the newness, cross-buying opportunities, and sustainable products that are so key to buyers and their customers now.”

Sustainability continues to be top of the agenda with 82% of visitors stating their interest in sustainable and ethical brands. Existing initiatives such as the Sustainability Trail continues to highlight and champion sustainable brands and the work they are doing. Further sustainability initiatives, including the re-introduction of the Power of One campaign, will be announced soon.

Suzanne Ellingham, Head of Content, Hyve Group plc, says; “Retail is changing, and its changing in all areas of businesses. This year’s Inspiring Retail Stage theme of empowering change will feature inspiring and innovative retailers who are changing their business with a positive impact. From the drive towards sustainability and transparency, how retailers are evolving customer experience, consumers shopping everywhere, on every channel, and how to make that work for independent retailers who are time poor….   Industry leaders, trend forecasters and a range of retailers will be sharing their stories with the Spring Fair audience in the hopes that sharing these ideas will give retailers the confidence to change and may even spark a few ideas.”

For further information visit www.springfair.com



About Tessa Clayton

A former Chief Sub of Red magazine, Tessa Clayton is the Digital Editor of Licensing.biz and ToyNews. As a freelance journalist she specialised in writing about parenting and family life, and has contributed to a wide variety of publications and websites including Tesco online, Mother & Baby, Livingetc, Junior, Boots Health & Beauty, Practical Parenting and babycentre.co.uk. Get in touch at tessa.clayton@biz-media.co.uk

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