Toy Shop UK opens its 14th annual Independent Toy Awards for entries

Toy Shop UK is hosting its 14th annual Independent Toy Awards this year as the online platform opens its 2021 awards programme for entries from now until August 12th. Suppliers are being urged to send in their hero product entries across any of the 30 categories in this year’s event.
The awards are recognised as unique within the industry, being the only ones that are voted for by the nation’s independent toy retailers who list themselves for free on the popular online directory. 
Entries cost just £125 per product per category with discounts available for multiple entries. 
Gold, Silver, and Bronze medals will be awarded to the three most popular toys in each category for  use on packaging, catalogues, websites, trade stands, press releases and more. Runners up who  obtain at least 10 per cent of any category’s votes will be awarded a “Commendation” logo. 
Winners will be announced on Thursday 26th August.
Find out more about the awards and  download an entry form at
The categories for the 2021 Independent Toy Awards, are: Advent calendar, Baby, Children’s gifts, Collectable, Creative, Construction, Dolls, Eco,  Educational, Electronic, Game (action), Game (board), Game (card), Game (educational), Game  (electronic), Jigsaws & puzzles, Licensed, Music, Novelty, Outdoor, Pocket money, Pre-school,  RC, Ride-on, Role play, Soft, Special needs, STEAM, Vehicles, Wooden

About Robert Hutchins

Robert Hutchins is the editor of ToyNews and its sister title, He has worked his way from Staff Writer to Editor across the two titles, having spent almost eight years with both and what now seems like a lifetime surrounded by toys. You can contact him by emailing or calling him on 0203 143 8780 You can even follow him on Twitter @RobGHutchins if ranting is your thing...

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