SmartMax expands its best-selling My First range with My First Acrobats

The award-winning pre-school construction sets brand, SmartMax, is expanding on its best-selling My First collection with the launch of My First Acrobats, a new range designed for kids aged 18 months to five.

The new My First Acrobats collection features six differently shaped geometric building blocks and three metal balls, each with a different character face. Kids aged from 18 months will be able to create various stacking possibilities, while being encouraged to balance the acrobats without them toppling over.

Toddlers can follow and complete the 24 pictures featured on the challenges cards, or to inspire creativity, they can combine the pieces in a multitude of ways to make the coolest looking acrobatic structures. 

Karen Clarke, UK brand director for Smart Toys and Games, said: “We are so excited to launch our latest SmartMax set – the ‘My First’ range is one of our bestselling collections so we are delighted that fans can now add even more fun to the magnetic mix.

“Like our multi-ward winning My First Totem that we launched in 2019, My First Acrobats offers toddlers two ways to play. A fantastic learning tool, they can master the picture challenges or use their own imagination to create weird and wonderful magnetic constructions. Promising to have little ones engaged for hours, this set is so much fun and provides fantastic play value.” 

SmartMax aims to encourage logical thinking, motor skills and imaginative play from the very beginning. The simple design of the ‘My First’ sets enable children of all ages to engage with the product and allows them to build their own unique constructions in a multitude of ways.

About Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent almost eight years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@biz-media.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobGHutchins if ranting is your thing...

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