BBC One embraces Zog, The Gruffalo, and the animated worlds of Julia Donaldson and Axel Scheffler this Christmas

The Oscar-nominated production company, Magic Light Pictures is bringing the animated worlds of Julia Donaldson and Axel Scheffler to BBC One in a series of exclusive idents this Christmas. The festive collaboration will feature idents of Zog, Princess Pearl, and Sir Gadabout, as well as The Gruffalo and The Gruffalo’s Child.

The animated content will feature day and night segments including a decorated tree, twinkling lights and seasonal charm, produced to ‘capture the warmth and glow of Christmas time.’ The BBC partnership will also witness the BBC One premiere of Magic Lights’ latest animated adaptation: Zog and the Flying Doctors.

The first of the idents were unveiled to the nation on Sunday, November 29th, following Strictly Come Dancing: The Results.

Charlotte Moore, chief content officer, BBC said: “Magic Light Pictures has exclusively created a set of unique animated idents, especially for BBC One this Christmas featuring Julia Donaldson and Axel Scheffler’s wonderful characters, that I hope will make everyone smile and bring a big dose of festive cheer and togetherness at the end of a tough year.”

Martin Pope, co-founder, Magic Light Pictures, added: “We love partnering with BBC One and this project was conceived from a conversation between us last year. An earlier ident Magic Light produced with The Gruffalo’s Child in 2011 had proved a real hit and we were both excited to revisit the opportunity.

“It’s particularly wonderful to have created these extra animations this Christmas and we’re delighted to share them with BBC audiences.”

The idents are produced by Barney Goodland with executive producer Martin Pope for Magic Light Pictures, with key creative partners from the animated specials, including animators from previous films and the enchanting musical score from René Aubry. Animation services were provided by London studio Red Knuckles.

Zog and the Flying Doctors, starring Sir Lenny Henry and Rob Brydon will sit prominently in the BBC and BBC iPlayer schedule alongside other festive favourites and exclusive new offerings.

About Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent almost eight years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@biz-media.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobGHutchins if ranting is your thing...

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