The DreamToys committee and the Toy Retailers Association have confirmed the new date of this year’s all-virtual DreamToys event as October 28th, a date that coincides with the October half term.
Organised by the Toy Retailers Association, DreamToys is billed as ‘the most authoritative predictive list of what will be the hottest products this Christmas.’ The list itself is selected by a panel of retailers and industry experts. The list celebrates that it is ‘fiercely independent to toy manufacturers and makers.’
For those interested in attending the all virtual DreamToys event this year, you can do register your interest by clicking here.
The event’s organisers confirmed earlier this year that the usual DreamToys offering would be taking place on a virtual platform this year, in accordance to the ongoing coronavirus restrictions. DreamToys is celebrated each year as a key list of the most wanted products for Christmas, gaining national media coverage.