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LEGO and the National Trust launch Young Explorers competition for ‘stay-cationing’ families this summer

The LEGO Group UK and Ireland has teamed up with the National Trust to launch the first Young Explorer competition, in which the pair will encourage kids across the UK to get creative in the outdoors this summer.

To coincide with National Play Day on August 5th, and National Trust’s Play Week, running from August 3rd to 10th, budding explorers aged 12-and-under are being encouraged this summer to create imaginative and adventurous nature scenes – using LEGO Bricks, LEGO Minifigures and the great outdoors.

Once created, parents can submit their kid’s creative scenes on Facebook, along with a caption explaining the creative story behind the image, using the hashtag #LEGOYoungExplorer.

The Young Explorer competition aims to inspire and empower families to get hands-on with nature and experience their own play-cation, tapping into the surge in families ‘stay-cationing’ in the UK this summer.

Kids are being encouraged to get creative with their bricks wherever they want, whether that’s in a plant pot on the windowsill, in the garden, local park or a National Trust place.

The winner will be decided by a panel of expert judges, including celebrity farmer and nature expert JB Gill, LEGO Play Agent David Pallash, National Trust Play Specialist Anita Stevens and a young ambassador from the National Trust’s Museum of Childhood – with the creator behind the most imaginative and creative scene crowned the LEGO ‘Young Explorer’ for 2020/21.

As well as securing this coveted title and their scene shared on the two brand’s social channels, the winner will also receive a plethora of prizes – including a year’s supply of LEGO sets, a free 12-month National Trust family membership and a bundle of National Trust story books.

JB Gill, LEGO Young Explorer Ambassador said: “The summer holidays should be filled with fun. That’s why a play-cation – whether that’s in your back garden, a local park or a National Trust place – is a brilliant excuse to grab some LEGO bricks, fire up your imagination and get creative in the great outdoors.

“As a farmer, a lover of the great outdoors and as a parent myself, I know just how important it is to explore nature as a family and there’s no better time than summer to do this.”

To inspire creativity, David Pallash, LEGO Play Agent has shared their top tips for getting creative with bricks in the outdoors this summer.

  1. Let your imagination run wild: Maybe it’s a purple spotted dragon flying over a daisy village or a bear vs kangaroo dance-off in your windowsill herb pots – there’s no limit when it comes to creativity! When you’re done creating, make sure you leave nature as you found it and take home your LEGO bricks, so you can play again and again.
  2. Creative Colours: Think about all the different shades you find in nature; greens, blues, pinks and more, and incorporate as many as you can to ensure your scene is an explosion of colour
  3. No garden, no problem: If you can’t access a field or forest to set up your scene, get creative in a plant pot or on a windowsill with the view as a backdrop for what you build…
  4. Four Seasons: Just because it is summer doesn’t mean it has to be in your imagination – find some ice to make a snow scene or create a downpour using a watering-can!

National Trust Play Specialist, Anita Stevens said: “Summer 2020 is set to look a little different to the norm, but that doesn’t mean families have to miss out on adventure. As it’s Play Week, we’ve joined forces with The LEGO Group to encourage families to explore nature, however big or small.

“The outdoors is waiting for you and the National Trust has lots of coast and countryside places for you to enjoy as a family.”

Entries will close on September 9th 2020.

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