The Peaky Blinders are looking to storm the table top and travel gaming space in time for the Q4 shopping season this year, with the launch of not one, but two new games inspired by the hit TV series. The move arrives as part of a wider signing of six new licensing partners for the property.
Table top gaming specialist, Steamforged Games is bringing Peaky Blinders to table tops with an official card game titled Peaky Blinders: The Card Game. The Manchester-based outfit made a big name for itself in the tabletop arena when it launched its board game adaptation of the Dark Souls video game series.
The new card game will feature iconic characters from the Peaky Blinders TV series with a game play that will stick true to spirit of the award-winning drama, promising players a narrative that centres on bluffing and tricking opponents throughout the game. Peaky Blinders: The Card Game will be suitable for three to six players.
The upcoming launch will be coupled in the entertainment space with the arrival of a new Peaky Blinders travel game from Just Games. A travel sized adaptation of the current strategic board games – launched in 2019 by Just Games and marking the first of its kind partnership for the Endemol Shine Group property – the new title will incorporate several key elements, but made for the travelling gamer.
Away from the tabletop, and fans will be finally able to host the ultimate Peaky Blinders themed party thanks to a range of party accessories that Smiffy’s will launch in time for Halloween, together with fancy dress outfits inspired by the main characters.
Funiglobal has also come on board as the international e-commerce destination for the Peaky Blinders fancy dress costumes for both Men and Ladies, available for our fans to buy in time for Halloween.
Other forthcoming products include the first licensed videogame, Peaky Blinders: Mastermind from Curve Digital which will launch on PlayStation 4, Xbox One, Nintendo Switch, and PC later this summer.
The new partnerships arrives as part of a wider licensing roll-out that has been engineered by Endemol Shine Group and the Peaky Blinders brand owner Caryn Mandabach Productions. New deals span an extended gifting range with Half Moon Bay and bedding from Dreamtex.
Jane Smith, group director, brand licensing and gaming, Endemol Shine Group said: “Landing deals with six new licensees demonstrates the strength of Peaky Blinders and its place in the market, and I am thrilled this popular brand shows no signs of slowing down. These latest products are for very different retail areas and without a doubt will bring something for every fan out there.”
Susan Waddell, commercial director, Caryn Mandabach Productions, added: “We are delighted that the fans of the show will now have an even broader range of officially licensed Peaky Blinders inspired products.”
Created and written by Steven Knight (Dirty Pretty Things, Eastern Promises and Locke), the multi-award-winning BBC One series is produced by Peaky Blinders official brand owner Caryn Mandabach Productions and Endemol Shine Group’s Tiger Aspect Productions.
Endemol Shine Group represent a range of global ancillary rights for Peaky Blinders which is distributed by Endemol Shine International across more than 183 countries and airs widely on Netflix internationally including the USA.
In July 2020 Endemol Shine Group was acquired by Banijay, creating the world’s largest international content producer and distributor spanning 22 territories with over 120 production companies and a multi-genre catalogue boasting over 88,000 hours of original standout programming.