The baby and nursery brand, Infantino, is to launch three gift sets to UK retail, offering what it calls ‘the ultimate bundles to keep little ones entertained’. The range will make its debut here in the UK with the launch of Splish & Splash, Colours & Shapes, and Baby’s 1st.
Commenting on the launch of the new play-sets, Nivi Bhide, Infantino’s director of marketing, Europe, said: “We are thrilled to launch our play-sets in the UK. There is always someone looking for that ideal ‘first’ gift and each of the sets we are launching fits into that category perfectly, whether it’s for bath time or sensory play, there is something for every child from birth upwards.”
Splish & Splash is a bathtime play-set that features eight stackable cups to introduce counting. Little ones can also practice their hand-eye coordination with the accompanying fishing rod.
Meanwhile, the Colours and Shapes Activity Set will help to promote early shape and colour recognition. The elephant encourages babies to sort the shapes into the correct colour zones, whilst the triangle shaped activity cube has endless play potential with spinning shapes, bouncing beads, and zipping knobs.
Finally, Baby’s 1st Playset is billed as the perfect present. Kids can get ready to embark on an imaginative journey with the bundle of goodies, including a colourful set of balls, blocks, buddies and vehicles.
“As always with Infantino, each of the playsets offers a great quality toy that will stand the test of time, ensuring their products bring happiness 24/7, to the whole family. What’s more, each set offers excellent value for money for those looking to stick to a budget,” said Infantino.