YouTuber Joey Graceffa brings his Escape the Night series to board gaming with Kickstarter campaign

In one of the most millennial/Gen Z news updates you’re likely to read from the toy industry this week, YouTube star Joey Graceffa has partnered with Studio71 Games to bring his Escape the Night universe – one which started life as a murder-mystery YouTube series – to the board gaming sector.

Inspired directly by Graceffa’s YouTube series, the Escape the Night game is billed as a ‘magically haunting adventure’ set within a 1920 estate, where an Ancient Evil lines the halls. Graceffa’s YouTube series has been viewed over 185 million times and has already run for four seasons. It holds the record for the longest-running series on YouTube Premium.

The board game is of course launching via Kickstarter, and can be found at

“It has always been a dream of mine to bring the fantasy-horror world of Escape the Night into a new dimension where fans can experience, first-hand, solving diabolical clues, fighting mystifying monsters, and thwarting the mysterious man,” said Graceffa.

“With the help of Studio71, I’ve been able to create a way for long-time viewers and those who are new to the Escape the Night universe to share in a personal passion of mine – board games. I can’t wait for people to journey back in time and dive into the soul-stirring, magical enchantment of the Escape the Night game.”

Players will be encouraged to assemble and travel back in time to play a thrilling adventure that is set within an evil house, where they must confront and battle the wicked that lies within. Players will explore the house, room by room, locating the Society Against Evil’s markers, fighting formidable monsters, and deciphering clues in order to collect precious relics.

While sometimes working together, players will also vote at the end of each turn for two players to battle one another in a daunting death challenge. In the final round, an hourglass will be set for the remaining players to take action as fast as they can in order to collect all the remaining artefacts that need to be found throughout.

Graceffa is a creator, producer and three-time New York Times bestselling author originally known for his YouTube channels which boast over 12 million subscribers combined. He has worked to evolve his various projects into a creative empire, encompassing multiple singles and EPs, a memoir, three fiction young adult novels and four seasons of the hit YouTube Premium show Escape the Night.

Escape the Night won Best Unscripted Series at the 2019 Streamy Awards. Most recently, Joey starred in the Facebook Watch series Make My Nickelodeon Dreams Come True and next has plans to continue expanding the Escape the Night universe.

About Robert Hutchins

Robert Hutchins is the editor of and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent almost eight years with both ToyNews and, and what now seems like a lifetime surrounded by toys. You can contact him by emailing or calling him on 0203 143 8780 You can even follow him on Twitter @RobGHutchins if ranting is your thing...

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