The Toy Trust cancels the 2020 Toy Trust Activity Day

The Toy Trust has announced its decision to cancel this year’s annual Toy Trust Activity Day. The move has been made in accordance to Government advice amid the deepening COVID-19 situation across not only the UK, but the world, and its impact on the UK toy industry.

The Toy Trust Activity Day was planned for Saturday, June 6th this year and was to be based at Oxford Wet N Wild in Wallingford, Oxfordshire.

However, due to the unprecedented effects of the coronavirus, and the uncertainty surrounding when the UK’s lockdown measures will be eased, the organisers have made the difficult decision to cancel this year’s event.

“Whilst this is a very unfortunate situation, the safety and health of the individuals and participants that take part in the event are of course the primary concern in the current circumstances and it is clear that a mass participation event such as the Toy Trust Activity Day is simply untenable in the current circumstances,” said The Toy Trust in a statement.

“Following the difficult decision to cancel this year’s event, The Toy Trust plans to launch a newly re-invigorated event for the industry to get involved in 2021 which it is hoped will provide a fantastic opportunity for the industry to come together for a great cause once this time of adversity passes.” 

Plans for 2021 events will follow in due course.

For any queries relating to the event or the work of the Toy Trust please visit the Toy Trust Website or contact a member of the BTHA charity team.

About Robert Hutchins

Robert Hutchins is the editor of ToyNews and its sister title, Licensing.biz. He has worked his way from Staff Writer to Editor across the two titles, having spent almost eight years with both and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@biz-media.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobGHutchins if ranting is your thing...

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