Ravensburger hits highest sales figures in its own history thanks to board game and puzzles resurgence

The Ravensburger Group has achieved its highest sales figures in the history of the company, hitting €542.2 million for 2019, an increase of 6.7 per cent on the previous year.

The company, a specialist in the board gaming and puzzles sector across the European market, has cited its own success in tapping into the sustained trend for hands-on games, deceleration, and relaxation.

Ravensburger has seen high growth rates in both Europe and North America where it has seen particular success across its puzzles portfolio, as well as the continued popularity of its GraviTrax brand.

Chairman of the board at Ravensburger, Clemens Maier, said: “Our products are evidently in tune with the zeitgeist. As a balance to their jam-packed daily routines, people are searching for social interaction as well as relaxation in the form of playing games and reading. We’re delighted that Ravensburger helps fill exactly that need.”

Last year saw Ravensburger once again outperform the market that with the exception of Germany, say Europe’s five largest toy markets experience a slight decline in sales. Ravensburger’s biggest European markets for 2019 were France, Italy, and Spain.

In line with the trend towards analog games, sales of games for families and adults, as well as ThinkFun brain games from Ravensburger also increased. Disney Villainous and Jaws proved hits within its licensed games portfolio, as well as the success of the board game adaptation of the hit video game Minecraft.

About Robert Hutchins

Robert Hutchins is the editor of ToyNews and its sister title, Licensing.biz. He has worked his way from Staff Writer to Editor across the two titles, having spent almost eight years with both and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@bizmedia.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobGHutchins if ranting is your thing...

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