Marbel rebrands as Toynamics UK & Ireland as relocation brings in new team

Marbel has rebranded as Toynamics UK and Ireland, following the company’s decision to move its operations from Cornwall to Leicestershire. With the move, the company has brought in a new team of personnel.

Toynamics is a multi-brand distributor which is a wholly owned subsidiary of Hape Holding and
becomes the distribution arm of the group. The newly formed company provides retailers with all
their business needs under one roof.

Toynamics UK and Ireland is the exclusive distributor of brands including Hape whose range has over
15 different lines of toys which features railway, music and pre-school toys.

Toynamics is also the exclusive distributor of Nebulous Stars, which offers tween girls a large range of arts and crafts, Nanoblock, which has added the Pokémon collection to their Sights to See, Animals and Mini Collection series and Baby Einstein, developed by Kids II and Hape to create educational toys
including the highly popular Magic Touch Piano.

The firm also distributes PolyM and Kathe Kruse including Kruselings. It will be exhibiting at the London Toy Fair (Stand B50) in January and at Springfair (Stand 5G39) in February.

About Robert Hutchins

Robert Hutchins is the editor of ToyNews and its sister title, Licensing.biz. He has worked his way from Staff Writer to Editor across the two titles, having spent almost eight years with both and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@bizmedia.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobGHutchins if ranting is your thing...

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