Hasbro Brands president Jonathan Berkowitz steps down following 17-year tenure

Hasbro Brands president, Jonathan Berkowitz has stepped down from his role following a 17 year tenure with the company.

An internal memo emailed to staff this week from hasbro president and chief operating officer, John Frascotti, stated: “I wanted to let you know that Jonathan Berkowitz is leaving Hasbro to pursue other opportunities effective immediately.

“I’d like to thank Jonathan for his contribution to Hasbro over the past 17 years. I will be providing guidance and support to Jonathan’s team until a future plan is determined.”

Berkowitz was promoted around a year ago to oversee the Hasbro Gaming portfolio which includes Monopoly, Nerf, Play-Doh, Baby Alive, and Furreal. He was also charged with managing all new and vault brands not driven by entertainment.

The move from Berkowitz comes as Hasbro continues its hunt for a chief marketing officer.

About Robert Hutchins

Robert Hutchins is the editor of Licensing.biz and ToyNews. Hutchins has worked his way up from Staff Writer to the position of Editor across the two titles, having spent almost eight years with both ToyNews and Licensing.biz, and what now seems like a lifetime surrounded by toys. You can contact him by emailing robert.hutchins@biz-media.co.uk or calling him on 0203 143 8780 You can even follow him on Twitter @RobGHutchins if ranting is your thing...

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